Making money online is a step by step process. You need the right tools and mindset to achieve success. There are so many tools you can use, but we will restrict on the basic must needed ones here. As you might be a newbie, I do not want you to have surprises.

There are free sites available like blogger, wordpress etc. I don’t suggest you to take the free route first. There are two reasons for this. one – Free is free, will it be free for ever nobody knows. Second – If you use a free site it does not tend to be professional and your expansion plans will hurt you. Having your domain does not cost you hundreds of dollars.

I will tell where to take the domains for the cheaper prices and hostings. When it comes to your domain and hosting you should have complete control. If it develop significantly you have control over it and expansion is at your hands.

So you need a domain name (eg- Yahoo.com) and a hosting account to host your site. How much this cost you for a year? Did you guess? It cost only $68 per year!!! yes it is only $5.50 per month. Too cheap for a professional look of your site.

Buy your Domain Name: A domain is a website address which gives you the identity. You can have any domain name (as long as it is available) which suits your subject. The most generic domain is dot com. People tends to remember more dot com than others. dot net run close second. If your interest is general nature and if you want to write wide variety of topics choose your domain name general in nature. No specific product or description.(For example Info4u or your name / surname etc)

Hosting: You should have a hosting account to host your domain. Hosting is the server space you  acquired by paying a fixed fee for a month. On payment of fee you are allocation a portion of space in the server. Single server will be shared for several accounts. To begin with it is enough to have a shared server space. You need a good amount of space and bandwidth and cheaper price with good support.

1and1: For domain and hosting needs I strongly recommend 1and1 account. I use for domain registration and my hostings. The domain name is priced at $6-$7 per annum and you also have private registration (private registration is where your name is withheld when you search on whois.com) This is a big advantage and you get this for free, normally everyone charge $10 p.a for private registration alone. I have not found a cheaper place than this.

They also offer a cheaper hosting package around $5 per month which more than enough for the beginners. The navigation and operation of the account is very customer friendly and you will become familiar in three or four days.

In the next post we will see the site design.

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Most frequent question with the newbies is what to take between the short term or long term. I am sure as newbie you have already wandering around the net and have seen some marketing for the short term profits and some advice on long term.

You gather information day to day and finally sitting confused. Which is the right way to go?

Relax my friend. I will try to make you clear. Let see what is short term, Long term and its pros and cons

Short term profits in internet marketing are a sudden burst of sites (ready made sites) and dropping some adsense and affiliate programmes in it. People who always teach short term teaches more of adsense sites. You may or may not aware pure adsense sites has got hit long back. Google doesn’t want junk sites which is of no use to the end users.

People who advocates this concept talks about volume, more sites more money. They even go to the extent of saying register the domain for one year and dump it after a year.

What is the final effect on this? You may earn some on this with little effort. Little effort because you have readily available site builders which creates thousands of pages on a click of button with junk content or recycle content. One day you will find that your site is banned  by the search engines and do not have any visitors.

In short this concept is like building your house on the sand. No foundation and expect the worst any moment. If you lose the site all your work is gone. You have to start from scratch.

Long term stategy is similar to the above, in the sense you create a site on a niche. The difference is like building a proper house. You do your foundation strong, select the design, front view, color, number of rooms, garden, fitting and fixtures etc.

Similarly you buy a proper site builder, design your site on your own, arrange for a good site header, write articles or outsource it, do keyword research, drop some good images, at the end blend google adsense and affilate program. The main difference is you do everything on your liking, you do a proper site with value. The visitors who visits your site will have value. They become interested on you views and buy the products you suggest. This may take some time but the business is rock solid and improves day by day.

By doing this you can have three or four sites in a year. If you are thinking about the volume stop. You are focused on quality and value not volume here. When you focus on quality and value -  less is more.

This is the method I strongly believe and advocate. This can be taken as a real serious business. Develop and grow with it.

More detailed on this in future post.