Blog Commenting - A way to drive traffic to your site and SEO benefit from it.
Sunday, December 7th, 2008Blog commenting has evolved of late. It is more like a social network , which involves
commenting the work of a fellow blogger there by getting a link to your work. Blog
commenting allows the visitors to involve in the discussion and valuable ideas and opinions
can be conveyed easily.
There is a SEO benefit involved in the process. You are allowed to put name and website
while commenting, which enables you to put the your website address and name. You can
put the anchor text you need for link in the name column. When google index these blog and
its comment your link is picked up as one way link. It help to move your site up in the search
engine.
But all these will work if everything is allowed by the webmaster on the other side. Most
people nowadays do not allow free one way link in the blog. so they change an important
aspect to be required for search engine. They change the comment as “no follow” tag
thereby any links from the comment is not valued by search engine.
Even some bloggers will not allow the anchor text in the name column, if you do so they will
reject the comment. Very handful of marketers allow this kind of links to go out from their
blog.
So you have a job to find the blog which allows the anchor text and do follow tag in the
comments to derive full benefit of the one way links.
The second most benefit is that you can involve in the discussion and contribute to the
discussion. This indirectly attrack visitors to your site, to view your blog, thereby increased
traffic to your site. This is a win win situation, where you contribute to the discussed and get
visitors.
So take blog commenting as a marketing tool in the web markeing arsenal.

